Never write a boring newsletter again...

52Prompts is your email marketing fairy godmother. Get a complete YEAR of engaging topics for your email newsletters that will turn subscribers into buyers (plus a system to re-purpose those emails into social media content!). 

Yes! I need this.

You know how important your email list is to growing your online business.

That an engaged list = more sales.

But what are you supposed to write about each week?

How can you avoid feeling overwhelmed with content creation?

All the gurus tell you to “sell with story”, but what if you have no good stories?

Besides, what’s the point of sending emails until you have a big list anyway?



Sure, social media is fun (I mean, I love #over30moms on TikTok as much as the next person), but you have no control over those platforms. Algorithms change. Trends come and go. And it can get so overwhelming to stay on top of creating all the social content. Instead, if you start with one great email a week using 52Prompts, you can use the re-purposing system to easily turn that email into your weekly social content. #ChillBiz


Fact check: Email lists convert higher than any other platform. The more I grow and engage with my email list, the more money I make. The two are directly correlated. And I’ve seen it happen countless times among my students, as well. But your list will only grow and make sales if you send great content. Write killer emails, develop that relationship, and I promise you’ll always be able to get sales in your business.


If you are creating lead magnets, showing up on social media, doing podcasts, and working your butt off to grow your list… but not actually emailing those subscribers regularly? They will forget you exist. They will stop opening your emails. And you won’t be building that “know, like + trust” to turn them into buyers. Instead, let’s easily create emails that make them want to buy, every single week.

My story...

Hey! I’m Gemma Bonham-Carter and I have built my 7-figure digital business around email.

When I started my course business in 2016, I came from a blogging background and already knew the importance of an email list, so I set about building mine from the start.

While it started to grow, I didn’t know what the heck to send to my subscribers. I felt like I had to create a new piece of content – a “how to” tutorial or a YouTube video – every single week… and frankly, I didn’t have time for that (mama solopreneur problems!).

So, I started sending emails like I would to my girlfriends. Stories, polarizing opinions, behind-the-scenes… 

And that shift changed my ENTIRE business.

People responded to my emails. They felt connected. My subscribers turned into superfans. I landed on an epic “BFF meets teacher” mix.

And I started to make sales with every single email I sent. 

This is the power of email done right. As a personal brand, the more you email your list with great content, the more your subscribers trust you, like you, and buy from you.

I know you can make that happen for your business, too. Let’s level up your email marketing.


website | instagram | podcast | youtube

Email marketing should be at the heart of creating your personal brand.

How different would your business feel if you had ...

  • An engaged email list and direct line to HOT leads who want to hear from you
  • High conversion rates and the ability to turn subscribers into buyers with ease
  • Confidence knowing that you always have an audience to tap into for any launch, promotion, or sale
  • Clarity on what to write about each week that offered value, told stories, and created connection
  • Knew how to easily turn your email content into Instagram, TikTok, Podcast, Blog, or YouTube content

I mean... that would feel kinda great, right?

With only 20 minutes a week...

No giant course to sit through...

And no 300+ eBook to read...


52Prompts gives you a weekly content topic for a complete YEAR of engaging, valuable, story-based, and high-converting emails.

Plus a system to re-purpose that email, turning it into social media posts, videos, and articles.

Created for course creators, personal brand entrepreneurs, coaches + service providers.

Here's how it all breaks down...

Your email marketing game is about to get SERIOUSLY good.

1 YEAR of Weekly Email Ideas (plus the "Swap List")

Get an entire year of weekly topic prompts for creating email content that will engage your audience, add value and tell a story.

No boring prompts – these have been designed to pull out INTERESTING content from you that we know turns subscribers into superfans.

12-Month Content Calendar

You'll receive your weekly content laid out visually on a 12-month calendar.

This includes the complete re-purposing system to turn your emails into social content. You'll know when, where and what to post on social media platforms.

An entire year of what to post and when? Yes, please.

Email Copy That Wows

It can be helpful to see real-life examples to use as a model.

That's why we've included my own top-performing emails for ideas, structure, formatting and flow. These copywriting examples will get your own creative juices majorly flowing. 

183 Subject Lines That Inspire

Your emails might be amazing, but what if they don’t get opened?

Use this list of 183 incredible subject lines as inspiration! These have been pulled from a variety of brands with proven, high open rates, and we've included 24 plug-and-play subject line formulas too.

Generate open-worthy subject lines over + over!

Irresistble Lead Magnet Template

What do you need to grow your list? A HOT lead magnet that will have people looking for the sign up button to get their hands on it!

Use our proven lead magnet template to make it happen.

7 Must-Know Copywriting Secrets

Any good copywriter knows that there are a few key secrets that turn a boring email into something truly engaging.

Watch this lesson for the 7 tips you need to create juicy emails every time.

I'm ready! Sign me up!

Limited Time Offer

$97 only $27

Here’s the truth: I should be charging more for this product. 

But I know you might have been disappointed by other digital products before, left thinking "wait - that's all I get?!".

Or you and I may not know each other yet and you don't know that I always over-deliver on my products ;)

So I’m going to make this a really simple no-brainer for you. 

Instead of the regular $97 price tag, I’m offering the entire bundle for just $27.

And did I mention it's risk-free?

52Prompts comes with a 100% money-back guarantee.

52Prompts comes with a 100% satisfaction guarantee. If you aren’t satisfied, we would not feel right keeping your money. Contact us within 7 days of purchase for a full refund. To be clear, there are no strings attached, no forms to fill out, nothing to prove, and we promise we won’t question you. We won’t even ask for all of your newly gained biz insight and strategy back;)

Because of the nature of digital products, this is a pretty generous refund policy. Don’t be the person who buys, downloads all the material, checks out every lesson, and then asks for money back even though you loved the product. I mean… we’ll still give you the refund, but it’s just bad karma, you know?

Want some more bonuses? Cool.

Here are a few you'll love...

The "FAN Method"

Learn how to make your emails go way further. In The FAN Method, I show you the system to re-purpose your email across social media and how to stretch it out and turn it evergreen. Start working smarter, not harder.

30+ Canva Templates

Want to have that polished, on-brand look in your emails? We’ve put together 30+ easy-to-edit Canva templates for you to do just that. Create a gorgeous header, signature, CTA graphic, testimonials, and more!

Emails with Personality

If you can make your subscriber laugh, you can pretty much guarantee they will open up all future emails from you! One of my fave things to inject personality in emails is to use GIFs. This bonus lesson shows you where to find the perfect GIF and how to embed them in your emails.

My Top 20 Subject Lines of 2022

Want the insider scoop on which subject lines performed best in my business in 2022? Get the Top 20 here and feel free to steal them! ;)


A Year of UnBoring Newsletters That Turn Subscribers Into Buyers

  • A Year of Weekly Email Topics . . . . . .(Value $199)
  • “The Swap List” Prompts . . . . . . . . . . . (Value $37)
  • 12-Month Content Calendar. . . . . . . . . (Value $97)
  • Sample Email Copy That Wows . . . . . . (Value $47)
  • 183 Subject Lines That Inspire. . . . . . . (Value $57)
  • 24 Subject Line Formulas . . . . . . . . . . (Value $27)
  • Irresistible Lead Magnet Template . . . .(Value $97)
  • Gemma's Top 10 Subject Lines of 2022 . . (Value $37)
  • 7 Must-Know Copywriting Secrets . . . (Value $47)
  • BONUS: The FAN Method. . . . . . . . . . (Value $47)
  • BONUS: Emails with Personality. . . . . .(Value $27)
  • BONUS: 30+ Email Canva Templates. . (Value $97)
  • BONUS: Tech Training Centre . . . . . . . (Value $97)

Total Value: $913

Reg Price $97

Today's Price: Only $27!

OMG - Yes! I need this!

Here's why I believe so deeply in email done right.

Firstly, the research backs it up. According to a survey by HubSpot, email marketing generates an average return on investment (ROI) of $42 for every $1 spent, making it one of the most cost-effective marketing channels.

Secondly, I can personally attribute hundreds of thousands of dollars in sales to my emails. They are the foundation of my entire business. Seeing the uptick in sales each week on the day when I send my newsletter is my constant reminder to stay focused on this medium more than any other.

Email marketing is one of the most powerful tools for personal brand entrepreneurs. What are you waiting for?

Over 6,200 Entrepreneurs have purchased and loved 52Prompts...

I’m loving 52PromptsI feel like I could use it for multiple years because there’s always a way to refresh my responses. I’ve been struggling with what to send out to my newsletter list to keep them engaged before I pitch my products. I know that people want to connect at that deeper level and build that trust. Thanks for this amazing resource!


Since purchasing 52PromptsI’ve been able to write my emails quickly with lots of passion & excitement, all from the prompts!



My biggest win since purchasing 52Prompts has been not having to figure out what to write about to my audience weekly. My conversion rate has increased, too. I have also used the prompts to help me write posts on IG as well! 




52Prompts has allowed me to change my marketing messaging each week so easily. My business is at the point where I need to start outsourcing some things, and purchasing this has eased up planning time that I can use to work on brand new products and sales pitches.




Since purchasing 52Prompts, I’ve been able to nurture my relationships with my ideal clients through my weekly emails. In fact, I’ve gone from months of not sending weekly emails, to being consistent over the last 5 months because I know exactly what to send to my email list.


My email open rates are always above 40% and recently I launched an eBook with 20% of my email list clicking on the sales page link and converting into buyers. I don’t stress over my email marketing any longer and look forward to sitting down and drafting my weekly love letters to my subscribers.



Since purchasing 52Prompts and putting it to use, I SOLD OUT of my movement and meditation workshop


Biggest win is just literally having a great guide to use whenever I need to send an email or a post. It’s great to have a list of things to reference for talking points on all forms of social!



What will I be sent? How do I access the material?

52Prompts is hosted on our online learning platform, Teachery. Once you enroll, you will be immediately sent an email with login instructions to create your account. The content is provided in written lessons, video format, downloadable PDFs, and Google Docs.

What if I don't have a big email list?

That’s cool! The great thing about 52Prompts is that it applies to people who are just starting out or those who have been in business for a while. Whether you have a big list or not, you need to create regular content to grow your audience, provide value, and establish yourself as a trusted authority. That’s exactly what 52Prompts shows you how to do.

What niche are these prompts for?

We created these prompts to be applicable across niches. Whether you are in health/wellness, business coaching, parenting, or something else, these prompts are general enough that you will be able to make them work. They are designed for anyone who is creating a personal brand business - freelancers, consultants, coaches, bloggers, wellness experts, and solopreneurs.

How long do I have access for?

Lifetime access! 

You can login to your student account anytime to access the material. The other best part: Any updates or additions that are made you will receive at no extra cost. Even when we raise the price on 52Prompts, you’ll never have to pay another dime.

I own a bricks and mortar shop and/or ecommerce. Are these for me?

No. 52Prompts is designed for personal brand online entrepreneurs. This program is a perfect fit for online coaches, course creators, freelancers, consultants, bloggers, wellness experts, and solopreneurs. It will NOT work for ecommerce or boutiques.

Do you update the prompts?

We do update them from time to time or add new prompts to the "Swap List"! The cool thing though is that you can actually re-purpose the same prompts year after year because your answers to them will change over time.

I'm ready to level up my emails.


If you're still here, let's get honest.

You probably fall into one of these groups:

#1 - You love writing, but you have so many other things to get done as a business owner that it's hard to consistently come up with topics for your newsletter...

Or #2 - You hate writing and never get a newsletter out because the whole thing feels overwhelming.

Whether you fall into group 1 or group 2, I've got you!

52Prompts is going to save you time, take out the guesswork, and make email newsletter writing fun and profitable. Let's make it happen.

xo, gemma

Get Started Today!

A Year of UnBoring Newsletters That Turn Subscribers Into Buyers

  • A Year of Weekly Email Topics . . . . . .(Value $199)
  • “The Swap List” Prompts . . . . . . . . . . . (Value $37)
  • 12-Month Content Calendar. . . . . . . . . (Value $97)
  • Sample Email Copy That Wows . . . . . . (Value $47)
  • 183 Subject Lines That Inspire. . . . . . . (Value $57)
  • 24 Subject Line Formulas . . . . . . . . . . (Value $27)
  • Irresistible Lead Magnet Template . . . .(Value $97)
  • Gemma's Top 10 Subject Lines of 2022 . . (Value $37)
  • 7 Must-Know Copywriting Secrets . . . (Value $47)
  • BONUS: The FAN Method. . . . . . . . . . (Value $47)
  • BONUS: Emails with Personality. . . . . .(Value $27)
  • BONUS: 30+ Email Canva Templates. . (Value $97)
  • BONUS: Tech Training Centre . . . . . . . (Value $97)

Total Value: $913

Reg Price $97

Today's Price: Only $27!


Any earnings or income statements or examples shown through our website are only estimates of what might be possible now or in the future. There can be no assurance as to any particular financial outcome based on the use of our website. You agree that I am not responsible for your earnings, the success or failure of your personal or business decisions, the increase or decrease of your finances or income level, or any other result of any kind that you may have as a result of information presented to you through our website. You are solely responsible for your results.


I present testimonials and insights about other people’s experiences with my website for purposes of illustration only. The testimonials, examples, and photos used are of actual clients. They are not intended to represent or guarantee that current or future clients will achieve the same or similar results; rather, these testimonials represent what is possible for illustrative purposes only.

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