Your Blueprint to a 5-Figure Black Friday … without months of prep, running paid ads, or a *perfect* product suite.
The Hard Truth:
If You're Not Cashing in on Black Friday, You're Leaving a Fortune on the Table...
Let's cut through the noise and get straight to the point—Black Friday isn't just another day...
It'sTHE DAY.
It's the Super Bowl of online sales, a once-a-year chance to skyrocket your revenue, boost your brand, and create raving fans who'll stick with you long after the holiday craze.
Why You Can't Afford to Ignore Black Friday:
Unprecedented Buying Frenzy
People are primed to BUY. They've got their wallets out, their fingers hovering over the "Purchase" button.
If you're not offering anything, guess what? They're spending that money somewhere else.
Crush Your 2023 Sales Goals
Imagine hitting your monthly sales goal in just ONE week.
It's not just possible - we've got the proof to back it up.
If you have the right strategy in place.
FOMO is your friend
Black Friday is all about scarcity and urgency—two massively powerful psychological triggers.
With the right offer, and genuine urgency, you can create incredible demand.
So, how do you catch your audience's eye and stand out among the Black Friday madness?
You need to plan a killer Black Friday campaign with compelling offers and smart marketing tactics.
It's not enough to run a "15% OFF!" sale or simply push a few posts to social media and expect people to buy.
You need to create a campaign that attracts your ideal customer, creates special urgency, and gives multiple pathways for people to purchase.
While it might sound complicated, it is actually simple to run and extremely effective.
AFTER YEARS OF RUNNING PROMOTIONS + LAUNCHES IN MY BUSINESS...
I have honed in on an effective 5-day campaign strategy that is a perfect fit for personal brand entrepreneurs and course creators.
(I've made tens of thousands of dollars in sales using it and so have my students)
This campaign combines several high-converting marketing tactics into one easy-to-implement promotion.
You don’t need a huge audience for this to be successful.
You don't need to run paid ads or hire a copywriter or graphic designer.
And you don't need months of prep work in advance.
As long as you have some kind of audience, an email list, and a few offers or products to sell... you can knock this out of the park.
Need proof it works? I've got receipts.
"I followed Gemma’s advice about my Black Friday promotion to the letter and it worked extraordinarily well. My best week ever in the business.
I wanted to do $10k in sales and I made $39k in those 5 days with the Black Friday in a Box event. I was blown away!"
- Daniel David Wallace, DanielDavidWallace.com
"I made $52k in a WEEK using Gemma's Black Friday in a Box strategy.
My audience were WAY more excited and into the promotion than I expected. That made it a lot of fun!"
- Anna Walker, Walker Strategy Co.
"Hey Gemma! I had to let you know that I've implemented your awesome training. We are on Day 2 of our Black Friday week and we already made $3,000 AUS on the first day! Can't wait to see how the rest of the week goes...
Wanted to let you know your training was awesome and gave us such a clear strategy!"
- Roma, romawaterman.com
SLOW YOUR SCROLL FOR A SEC...
Imagine what it would be like to easily prep and schedule a promotion that would blow your Q4 goals out of the water.
Show up on Black Friday Week and feel confident knowing that all your campaign prep is scheduled out. Have fun, feel chill, and watch the sales roll in.
Make sales on your regular products, new versions of existing offers, and even ideas that you have wanted to test and validate. This campaign style gives you that freedom and flexibility.
Stop second guessing what kind of promotion to run and instead take a proven and time-tested campaign from a seasoned digital marketer.
If you're skipping Black Friday, you're ignoring a goldmine.
What you need is a proven, A-to-Z guide that walks you through EVERYTHING—from identifying what your audience *actually* wants, to crafting irresistible offers and executing a flawless campaign.
Stop Winging It.
This is your Blueprint to a
5-Figure Black Friday.
INTRODUCING...
The ultimate toolkit designed to help you CRUSH your sales targets this Black Friday.
A tried-and-true method that’s guaranteed to get results.
WANT A PEEK AT YOUR PATH TO CREATING YOUR MOST PROFITABLE BLACK FRIDAY CAMPAIGN YET?
Here's what's waiting for you inside Black Friday in a Box...
The 5-Day Black Friday in a Box Blueprint Customized for Your Product Suite That Guarantees Success
$1,000 VALUE
Get your hands on Gemma's 5-Day Black Friday in a Box campaign that has led both her and countless students to rake in profits from $2k to over $50k!
In this video workshop, you'll discover what to sell, how to structure your campaign, and ensure your products fly off the shelves.
You'll learn the secret techniques to make your products the irresistible Black Friday choice ... the ones that everyone HAS to have.
Learn exactly how to structure and execute the campaign for a flawless, simple, and profitable outcome.
Your Fail-Proof Timeline for Planning, Creating, and Executing a Profitable Black Friday Promotion (even if you start late!)
$197 VALUE
This Calendar and Campaign Playbook that takes you step-by-step through planning, creating, and executive your Black Friday Sale...
... even if you're getting a late start!
Follow the timeline and handy checklist to take the guesswork out of everything.
No stress, all sales.
Black Friday Swipe Files and Campaign Library
$197 VALUE
Swipe this collection of campaign summaries, ads, social graphics, emails, and landing pages Gemma has used throughout her 5-day campaigns to help inspire your own.
Assets include:
✓ Campaign summaries and sales stats
✓ Social graphics used during promotions
✓ Gemma's campaign sales pages
✓ Emails sequences sent during promotions
The full behind the scenes scoop!
Mastering the Art of Pricing for Black Friday: How to Set Prices That Attract Customers and Maximize Profits
$77 VALUE
Learn the art and science of Black Friday pricing.
You'll set your prices in a way that's irresistibly attractive to customers while keeping your profit margins healthy.
You'll also learn how to bulletproof your Black Friday execution to avoid costly mistakes and maximize sales.
Sidestep common pitfalls and capitalize on opportunities you didn't even know where there (including offering products you don't even have created yet!).
Effortless Automation: How to Run Your Black Friday Sale While You Sleep
$77 VALUE
In this module, Gemma will teach you the ins and outs of automating your Black Friday sale, so you can rake in the profits even while you're catching some Zs.
Learn how to set up your tech and what you can add as the "cherry on top" to boost conversions.
Don't worry - you don't need a bunch of tech tools. The basic necessities are an email provider and a checkout software.
Once you've built this, you can rinse + repeat every Black Friday or sale campaign you want to run!
How to Leverage a Small List to Make Big Sales This Black Friday
$77 VALUE
In this bonus resource, Gemma will show you how a small list doesn't have to mean small sales.
Learn the tactics to punch above your weight this Black Friday.
Warning - these advanced email strategies will earn you more for every promotion you ever run in the future.
Thank me later ;)
With Black Friday in a Box, we're talking game-changing, step-by-step guidance and jaw-dropping templates that will take you from zero to hero.
Everything is laid out in an easy-to-follow format. It's like having me as your personal Black Friday coach, guiding you to the finish line.
Plus, your backstage pass to the ⚡ VIP Level ⚡
Extras you can add on for faster implementation:
VIP Tier:
Templates That Will Have Your Audience Primed and Ready to Buy on Black Friday
$197, ONLY $37 (add at checkout)!
Download these plug-and-play templates designed to engage your audience and prime them for your Black Friday sale.
You'll Receive:
✓ 50+ Instagram Stories Graphics (Canva)
✓ 10+ Instagram Banner Graphics (Canva)
✓ 30+ Static Social Post Graphics (Canva)
✓ 30+ Email Banner Graphics (Canva)
✓ 20+ Sign Up Buttons for Email (Canva)
✓ 30+ Testimonial Templates (Canva)
✓ 15+ Product Mock-Up Graphics Pack (Canva)
✓ Checkout Page Templates (Thrivecart)
** This will be available as an optional add-on on the main checkout page.
Why settle for a few extra sales when you can hit the jackpot?
Grab Black Friday in a Box and make this your most profitable week EVER.
Only $497 $97
(price goes up Nov 1)
STANDARD PACKAGE
Only $497 $97
What you'll receive:
- The 5-Day Black Friday in a Box Blueprint Customized for Your Product Suite That Guarantees Success [video workshop]
- Your Fail-Proof Timeline for Planning, Creating, and Executing a Profitable Black Friday Promotion [checklist + calendar + spreadsheet]
- Black Friday Swipe Files and Campaign Library [swipes and email examples]
- Mastering the Art of Pricing for Black Friday: How to Set Prices That Attract Customers and Maximize Profits [guide]
- Effortless Automation: How to Run Your Black Friday Sale While You Sleep [guide]
- How to Leverage a Small List to Make Big Sales This Black Friday [guide]
VIP TIER
Only $37 More!
Add an optional VIP option at checkout for faster and easier implementation.
What you'll receive:
- Everything in the Standard Package
- 50+ Instagram Stories Graphics (Canva)
- 10+ Instagram Banner Graphics (Canva)
- 30+ Static Social Post Graphics (Canva)
- 30+ Email Banner Graphics (Canva)
- 20+ Sign Up Buttons for Email (Canva)
- 30+ Testimonial Templates (Canva)
- 15+ Product Mock-Up Graphics Pack (Canva)
- Checkout Page Templates (Thrivecart)
Over 150 templates... and a whole lot of time saved. Can we say no-brainer?
Hang on a sec, have we officially met?
I'm Gemma Bonham-Carter.
Mom of two, home decor aficionado, world-traveller, real estate investor, and a shameless Real Housewives fanatic (seen every episode).
And as a Business Strategist & Coach for ambitious entrepreneurs, I'm here to help you create, launch, and market the heck out of your online courses and digital offers.
Because, on a real note, since January 1st 2020, I've had NO $0 days in my business.
In fact, I've done multiple 6-figures in course sales per year steadily since 2017, and hit my first mill/yr in 2022.
But let’s rewind the tape real quick because it’s important to note it wasn’t always 20 hour work weeks and digital course bliss over here.
When I was working my 9-5 in public health, sitting in traffic sweating in the sticky summer heat (in a car with no AC), and so, so pregnant…
I could have never imagined I’d quit my job, start an online business, and grow it into something I LOVE.
I launched my first course (for bloggers!) in 2017, and I made $13k for the year. It wasn’t much, but I was stoked—and hooked.
After learning the hard way, tweaking my process, and seeing real results, I grew my course sales to $130k the following year.
From there, I’ve built a business that brings in high 6- and 7-figs a year in gross revenue…
... all thanks to online courses.
Sometimes when I’m hanging with my kids after school, I stop and think:
THIS is what I was after all those years ago when I decided not to go back to my Public Health career after my maternity leave.
Getting to be more present at home, have flexible work days doing something I love, and creating financial security was always the dream.
I share all of that not to toss a typical rags-to-riches story your way and sell you an Insta Million Dollar Business in a Bottle™ formula (…run the other way if anyone does!)
But to show you what’s possible and why I’m so obsessed with digital courses and smart marketing strategies.
And to highlight why—after over 7 years in the digital marketing world and helping thousands of business owners launch their courses—I’m more dedicated than ever to helping YOU reclaim your time, have more freedom, and make a big, big impact in the world.
And let’s take this one step further.
I’m dedicated not only to helping you launch an online course…
... but to helping you get really smart with your marketing strategies so that your business (and life) can look dramatically different a lot sooner than you think.
No more Googling.
No more watching everyone else launch and build the lifestyle business you want for yourself.
No more analysis paralysis.
Just proven strategies, customizable tools, and all the knowledge that’s in my marketing and funnels-obsessed brain.
If you’re with me, now’s the time to get excited because it’s about to be ALL yours.
See you on the inside.
SO, WHAT HAPPENS NEXT?
Here's how it works:
As soon as you enroll, you’ll be sent a welcome email with the link to access your student dashboard.
The video training, swipes, spreadsheets, checklists, guides, and other tools will all be immediately available inside your dashboard.
From there, you'll implement what you've learned and run the most amazing Black Friday campaign you've ever done. Then you'll write and tell us how successful it was so we can cheer you on ;)
You will be given lifetime access to Black Friday in a Box, so can come back to it year after year as needed (plus, you'll get all future updates to the program for free!).
GOT QUESTIONS? I HAVE ANSWERS.
FAQs:
HOW MANY PRODUCTS DO I NEED TO HAVE TO MAKE THIS CAMPAIGN WORK?
We recommend a "Deal of the Day" campaign where you will be selling 5 different products each day during Black Friday week.
However, don't worry if you don't have 5 different offers yet.
Gemma is going to show you how you can break up what you already have into new, smaller offers, and show you how you can even pre-sell a product that doesn't exist yet!
And, these offers don't all have to be digital products. They can be a mix of 1:1 offers, VIP days, or done-for-you services.
WHAT IF I DON'T HAVE A BIG EMAIL LIST?
Size doesn't always matter -- it's more about engagement, hype, and nailing your offers.
Inside Black Friday in a Box, you'll find a 5-day campaign strategy that work across platforms.
While the campaign does rely on email marketing as the main communication channel, you can easily use the same strategy on Instagram, TikTok, in a Facebook Group, or wherever you have built an audience.
No matter what your list or audience size, Black Friday in a Box will show you how to maximize your earnings.
HOW LONG WILL IT TAKE ME TO PREP THIS CAMPAIGN?
It's hard to give an exact estimate of the time required to prep this campaign, as it can depend on how fast you work.
But, if you work efficiently and use all the material we provide to you, then you could likely get it all planned and scheduled in about 5-ish hours.
Want to go faster? Grab the template pack we're offering as a "bump" on the checkout page and cut that time in half (at least)!
I WANT TO GET THE EXTRA TEMPLATE PACK. DO I NEED CANVA, LEADPAGES, AND THRIVECART TO USE THEM?
You want to grab the template pack to make life easier and faster?
Awesome. Such a smart move!
Yes, you will need those software platforms in order to use the templates.
The vast majority of them are for Canva, which I'm guessing you already use if you're an online entrepreneur :)
AREN'T I ALREADY TOO LATE FOR BLACK FRIDAY PLANNING?
Whoa, hold on there!
Think you're too late to the Black Friday game? Think again.
With Black Friday in a Box, you'll get a Fail-Proof Timeline that guides you through the planning, creation, and execution stages—even if you're off to a late start.
No more stress, just follow the timeline and watch the sales roll in.
DOES THIS STRATEGY WORK FOR PROMOTIONS OUTSIDE OF BLACK FRIDAY (LIKE AT OTHER TIMES OF YEAR)?
Absolutely! I have used this same strategy in the summer months for a "Summer Sale" and worked just as effectively.
I love recommending it for Black Friday because we know that people are actively shopping, but feel free to rinse and repeat the strategy anytime you want to run a flash promo.
WHAT HAPPENS ONCE I ENROLL?
As soon as you enroll, you’ll be sent a welcome email with a link to login to your student dashboard.
The training and all of downloadable materials are inside your account, ready to dive into!
I'M NOT TECH SAVVY. WILL I BE ABLE TO IMPLEMENT THIS?
Look, we get it. Not everyone's a tech wizard. That's why we've designed this program to be as clear and user-friendly as possible.
From plug-and-play templates to swipe files, to a guide on automating your Black Friday campaign, you’ll find simple, easy-to-implement steps. It's so straightforward, even your grandma could do it.
The baseline tech you need is an email provider, a landing page builder, and a checkout platform. If you're in online business already, you probably have all of these things. Nothing new needed!
WHAT'S THE REFUND POLICY?
We're so confident that Black Friday in a Box will help you hit your sales targets that we're offering a Money-Back Guarantee.
If you run this campaign as directed and make no sales, simply reach out and we'll refund your investment. No questions asked.
THERE'S SO MUCH INFORMATION OUT THERE. WHY SHOULD I TRUST THIS PRODUCT?
You're right, the internet is flooded with advice and strategies. But how much of it has been proven to work?
Black Friday in a Box is based on tried-and-true methods that have generated 4- and 5-figure revenues for our students.
It’s a comprehensive, A-to-Z guide that covers everything you need to know and leaves out the fluff you don’t.
No more trial and error—just follow the blueprint.
Don't miss out on the biggest profit-pulling day of the year.
STANDARD PACKAGE
Only $497 $97
What you'll receive:
- The 5-Day Black Friday in a Box Blueprint Customized for Your Product Suite That Guarantees Success [video workshop]
- Your Fail-Proof Timeline for Planning, Creating, and Executing a Profitable Black Friday Promotion [checklist + calendar + spreadsheet]
- Black Friday Swipe Files and Campaign Library [swipes and email examples]
- Mastering the Art of Pricing for Black Friday: How to Set Prices That Attract Customers and Maximize Profits [guide]
- Effortless Automation: How to Run Your Black Friday Sale While You Sleep [guide]
- How to Leverage a Small List to Make Big Sales This Black Friday [guide]
VIP TIER
Only $37 More!
Add an optional VIP option at checkout for faster and easier implementation.
What you'll receive:
- Everything in the Standard Package
- 50+ Instagram Stories Graphics (Canva)
- 10+ Instagram Banner Graphics (Canva)
- 30+ Static Social Post Graphics (Canva)
- 30+ Email Banner Graphics (Canva)
- 20+ Sign Up Buttons for Email (Canva)
- 30+ Testimonial Templates (Canva)
- 15+ Product Mock-Up Graphics Pack (Canva)
- Checkout Page Templates (Thrivecart)
Over 150 templates... and a whole lot of time saved. Can we say no-brainer?
Time's ticking! If you wait until the last minute to plan your Black Friday promotion, you’re literally throwing money away. Why risk it?
© GEMMABONHAMCARTER.COM
EARNINGS DISCLAIMER
Any earnings or income statements or examples shown through our website are only estimates of what might be possible now or in the future. There can be no assurance as to any particular financial outcome based on the use of our website. You agree that I am not responsible for your earnings, the success or failure of your personal or business decisions, the increase or decrease of your finances or income level, or any other result of any kind that you may have as a result of information presented to you through our website. You are solely responsible for your results.
TESTIMONIALS
I present testimonials and insights about other people’s experiences with my program for purposes of illustration only. The testimonials, examples, and photos used are of actual clients. They are not intended to represent or guarantee that current or future clients will achieve the same or similar results; rather, these testimonials represent what is possible for illustrative purposes only.
Per FACEBOOK™ and Instagram™ rules, we must mention that this is in no way sponsored, administered, or associated with FACEBOOK, Inc. or Instagram, Inc
GemmaBonhamCarter.com – All Rights Reserved – Terms & Conditions